MPJC: no visionaries

Last Thursday was the annual Mediapark Jaarcongres (MPJC) of the public broadcasting sector in the Netherlands. Not quite as interesting as last year's edition, but well worthwhile. No real visionaries, apart from the 4K contribution, but that was done last year as well. Here are a few common themes.

Trends

It was all about:

- Smartphones, tablets, touch screen, swiping

- Connected TV, TV everywhere, second screen

- Social media and social TV

- Consumer is in control

i.e. nothing really new.

Hybrid TV

UPC and others pointed out that there still is very little true integration of broadcast and broadband, despite all the connected TVs. We have come to the same conclusion (report available at 50% discount for readers of this blog), which is well worth stating explicitly, because the term 'interactivity' is used much to easily for functions that aren't really worth it. Such as pausing live TV - nothing more than a very basic feature exploring the two-way connection of an 'interactive' TV. There is still a lot to be done.

Kevin Slavin

Excellent talk from Kevin Slavin of Starling TV and Area/Code about the role of the audience. From the laffbox (LFN: laugh from nowhere - check out this) to Facebook/Twitter, parasocial relationships, the audience becoming a character (see Brand Fiction Factory), a character as the audience and finally Everyware (... is where the laughter comes from): social media replace the laugh track.

Twitters problems: hashtags are not unified; there are simply too many tweets.

RTL, Sanoma

Both are pusuing a strategy of 'follow the consumer' - not surprising.

Sanoma NL (revenues: EUR 500m) took some effort defending its takeover of SBS (3 TV channels, program guide) for EUR 1.2bn (shared with Talpa). The problem is not so much SBS's current underperformance (that's simply due to a 'cycle'), the real problem is that this is essentially a change of control where the acquirer has no clue how to run a TV company. Talpa (TV productions) is included in the deal, taking a 33% share, but they don't know how to run a company like SBS either. Which is why they will have a very hard time realising synergies.

UPC

Solid statements: Google lacks a unifying UI across all devices; social TV is still embryonic. No news on the Horizon box (see page 5 of this journal: trial coming to the Netherlands in July, commercial launch September).

Glashart Media (Reggefiber)

Reggefiber has ~700k homes passed and ~200k homes activated (for more details on the Dutch FTTH market: our FTTH NL 2011 report will be out next week - here is last years' edition). Glashart Media services 130k TV homes, of which 45k use interactive services.

Its claimed USPs: picture and sound quality; number of channels; EPG (providing access to apps); 3-D ready; content (local TV, VOD, catch-up TV, Eredivisie Live). OTT services are drawn into the managed services domain, while providing open access to all content parties (0900-TV).

2010 Was the year of 'fix the basics', 2011 is the year of 'boost the base'. A new box will be launched, allowing 3 TV sets to be connected and with a 250 GB hard disk optional. They also want to experiment with a kind of prepaid card, giving access to certain content for a limited time. Intriguing plan: an off-footprint break-out is coming, i.e. Glashart Media providing TV services outside the Reggefiber footprint.

NOS

Launch of the new site m.nos.nl/video.

NLbuzz

Some stats on Eredivisie Live: 550k subscribers, 1m unique visitors/month, 1.5m views/month, 300k live streams/year. A new site will be launched at the end of June 2011, relying completely on adaptive streaming. It will offer a single-sign-on (across devices). They see an interest in niche content, such a waterpolotv.nl (just 30k active sportsmen, but no fewer than 28-30k views per video).

TNO/Waag Society

Wonderful demo of 4K, which is predicted to come to market in 2011. What it claims to be is an even sharper image, creating the illusion of 'really being part of it'. But 4K also offer a more dynamic picture and a much better opportunity to zoom in. Japan expects 8K by 2020. SD (720x576) implies 0.4 megapixels, HD (1920/1080) implies 2 mp, 4K (4096x2160) goes to 8.8 mp and 8K to 33 mp. And then you can combine 4K (or 8K) with 3-D. Bandwidth consequences are apparent.

Public Broadcasting

The day started off with the PO (public broadcasting) commenting on government plans to reduce support by EUR 127m. This number is supported by a recent BCG report. Broadcasters (essentially production companies) will be forced to merge to reduce the field to 8 players, from 21 currently. (According to the PO, this will supply only 30% of the targeted savings and the plans will force 20% lay-offs.)

FTTH in the UK: small leap of faith needed

Yesterday Analysys Mason published its fiber-in-the-UK report for the Broadband Stakeholders Group. Recently, there has been a wide range of FTTH related developments. Let's first make a little list of them:

• Incufiber: KPN is steadily, if not stealthily, rolling out through its Glashart ('heart of glass') joint venture with privately owned Reggefiber. New towns are coming on board on a near daily basis. Telefonica is launching its network October 1. Swisscom is getting serious too. Makedonski Telekom (owned by Deutsche Telekom) is rolling out in Skopje. SureWest (USA) is progressing too.
  
• Munifiber, utility fiber, etc.: Greece and Mauritius launched a big plan, whereas Australia (primarily targeting FTTC) and New Zealand are still stuck in the debating phase. Saudi Arabia is building a new city for 2m people, with FTTH from Ericsson. In the US, progress was made in several towns. Localised initiatives are found in Ireland and Australia too.
  
• Altnetfiber: Smart Comp is building in Brno. Over in Korea, Hanaro Telecom is getting its act together.
• Cable. There are several initiatives worldwide, most recently in Hawaii (Time Warner Cable), Japan (Suo Cable) and the US (Corn Belt Communications).
  
• Open access. Europe is fighting for the extension of open access obligations from copper to fiber. Companies as diverse as KPN and Telstra are saying they are in the OA mood. But not Telefonica. Interestingly, in Utah the iProvo network was acquired by Broadweave, which subsequently tried to end competition by buying up two independent service providers. But those deals fell through.
• Upgrades. 100 Mb/s isn't the end of it, 1 Gb/s is now in sight. FastWeb (controlled by Swisscom) still has to upgrade to 100 Mb/s first. Somehow, I have a feeling we will see more of that tomorrow ...
  

Here are my very easy comments:

• Of course the Brits need to do FTTH. Is anybody listening? Access networks are bottlenecks - FTTH is the end game - it takes 20 years to build - video is coming - and there are indeed socio-economic benefits, as this very convenient study from Eindhoven University shows (in relation to the well-known networks of Nuenen and Eindhoven in the Netherlands).
• Check out the new (second) Akamai report on the State of the Internet, as observed through their network. There is a lot about security, but Akamai also ranks countries by the percentage of connections above 5 Mb/s. Comparing the Q2 report with the Q1 report, some minor things catch the eye. The top 10 is pretty much the same, with South Korea #1 with an unchanged 64% of connections faster than 5 Mb/s. Belgium and the US make a big leap forward, both to 26% (from 21 and 20% resp.).
• Things are complicated. Analysys Mason produced an impressive report, but it's just a cost model, in other words: one half of the equation. There are so many variables, a decisive report, including a revenue model, is totally unrealistic. Why not then make a little leap of faith and play the end-game?